Implementation of eating disorder prevention programme to improve Aotearoa health outcomes

The evidenced-based programme, designed by Professor Eric Stice from Stanford University, aims to prevent eating disorders in at-risk young women by challenging the pursuit of the unrealistic ‘thin ideal’ and promoting healthier body image standards.

Lead researcher for the Massey branch, Professor Ajmol Ali, says the implementation of this programme in New Zealand comes at a critical time when clear action is necessary.

“The impact of eating disorders on individuals, healthcare systems and economies is substantial. We’re seeing a rise in eating disorders since the pandemic, so implementing preventative measures with clinical backing would be undoubtedly beneficial. This initial study will serve as the catalyst for larger trials across New Zealand, which we hope will lead to effective preventative measures being integrated into the health care system.”

The programme has been implemented globally, with Professor Stice’s research efforts having supported over 6 million people in 140 countries, predominantly girls, in reducing the occurrence of eating disorders worldwide. The approach used within the initiative has been extensively tested and validated as highly effective in reducing the risk of eating disorders and maintaining healthy weight management over time compared to other methods.

Professor Stice’s research has included 12 randomised controlled trials in different regions, including North America, Europe and the Middle East, resulting in a 54 to 77 per cent reduction in the onset of future eating disorders. It has also revealed that the cost of treating one patient with an eating disorder is equivalent to the cost of preventing the disorder in 50 people.

Professor Ali says his hope is that by implementing the programme in New Zealand, it will not only address this significant disparity but also alleviate some of the pressure on the healthcare system through effective prevention strategies.

“The research team is pleased to bring this research to New Zealand and make a meaningful impact on the lives of Kiwis. We aim to significantly expand prevention efforts to benefit both those vulnerable to this condition and the wider community. As we seek to recruit an initial group of 80 female students over the age of 18, we hope potential participants will recognise the value of this research and be inspired to contribute, helping to improve health outcomes through a collective effort.”

To find out more about Massey’s The Body Project or to sign up as a participant, please click here.