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Qualification Regulations
Part I
These regulations are to be read in conjunction with all other Statutes and Regulations of the University including General Regulations for Undergraduate Degrees, Undergraduate Diplomas, Undergraduate Certificates, Graduate Diplomas, and Graduate Certificates.
Part II
Admission
1. Admission to the Degree of Bachelor of Retail and Business Management requires that the candidate will meet the University admission requirements as specified.
Qualification requirements
2. Candidates for the Degree of Bachelor of Retail and Business Management shall follow a flexible programme of study, which shall consist of courses totalling at least 360 credits, comprising:
(a) not more than 150 credits at 100 level;
(b) at least 75 credits at 300 level;
and including:
(c) at least 300 credits selected from the schedule to the degree;
(d) the core courses listed in Schedule A to the Qualification;
(e) attending field trips, studios, workshops, tutorials and laboratories as required.
3. Candidates who, in the opinion of the Academic Board, have passed with sufficient merit subjects for a Retail qualification registered on the New Zealand Qualifications Framework at Level 5 or higher, may be cross-credited with specified or unspecified courses not exceeding a total of 120 credits.
Specialisations
4. Candidates may complete a minor by passing at least 60 credits in a specialisation, including at least 45 credits above 100 level, of which at least 15 credits must be at 300 level. The requirements for each minor are set out in Schedule B to the Qualification.
5. Approved minors are: Business Information Systems and Electronic Commerce, Design, Logistics and Supply Chain Management, Management and Entrepreneurship, Marketing and Retail Banking.
6. Minors may be included from any undergraduate degree within the University for which recognised minors are specified.
(a) Where the minor is from another undergraduate degree the regulations of that programme for the minor will apply.
(b) No course may be credited to more than one specialisation.
Academic requirements
7. Candidates are required to complete 315 hours of practical work in internship placements, in accordance with the requirements of courses:
(a) 290.100 Retail Practice Internship (45 hours; 6 days);
(b) 290.201 Retail Knowledge (90 hours; 12 days);
(c) 290.301 Retail Experience (180 hours; 24 days).
8. Candidates will be responsible for securing their own placements with suitable retail organisations, which must be approved by the Internship Coordinator. All work undertaken must be completed in accordance with the required standards issued.
Completion requirements
9. Any timeframes for completion as outlined in the General Regulations for Undergraduate Degrees, Undergraduate Diplomas, Undergraduate Certificates, Graduate Diplomas and Graduate Certificates will apply.
10. Candidates may be graduated when they meet the Admission, Qualification and Academic requirements within the prescribed timeframes; candidates who do not meet the requirements for graduation may, subject to the approval of Academic Board, be awarded the Diploma in Business should they meet the relevant Qualification requirements.
Unsatisfactory academic progress
11. The general Unsatisfactory Academic Progress regulations will apply.
Schedule for the Bachelor of Retail and Business Management
Course planning key
- Prerequisites
- Courses that need to be completed before moving onto a course at the next level. For example, a lot of 200-level courses have 100-level prerequisite courses.
- Corequisites
- Courses that must be completed at the same time as another course are known as corequisite courses.
- Restrictions
- Some courses are restricted against each other because their content is similar. This means you can only choose one of the offered courses to study and credit to your qualification.
Key terms for course planning
- Courses
- Each qualification has its own specific set of courses. Some universities call these papers. You enrol in courses after you get accepted into Massey.
- Course code
- Each course is numbered using 6 digits. The fourth number shows the level of the course. For example, in course 219206, the fourth number is a 2, so it is a 200-level course (usually studied in the second year of full-time study).
- Credits
- Each course is worth a number of credits. You combine courses (credits) to meet the total number of credits needed for your qualification.
- Specialisations
- Some qualifications let you choose what subject you'd like to specialise in. Your major or endorsement is what you will take the majority of your courses in.
Schedule A: Compulsory core courses (Choose 300 credits from)
Course code: 114240 Organisational Behaviour credits 15
A theoretical and practical examination of the behaviour of people in the work environment. Students develop a basic understanding of individual behaviour and team dynamics, exploring issues of motivation, communication, leadership, decision making, power and organisational change.
View full course detailsCourse code: 115109 Introduction to Business Analytics credits 15
An introduction to internal and external organisational data, mechanisms to obtain, analyse and interpret that data, and performance indicators used to define and assess the operational and financial viability of a business.
View full course detailsCourse code: 115112 Accounting for Business credits 15
An introduction to how accounting information is used for planning, monitoring and evaluating organisational performance.
View full course detailsCourse code: 115113 Economics for Business credits 15
The course examines the nature of the contemporary economic environment in which businesses operate, and considers how economics can aid in business decision-making.
View full course detailsCourse code: 115115 Management in Context credits 15
This course provides students with a theoretical and practical understanding of management and organisations in the contemporary context.
View full course detailsCourse code: 115116 Introduction to Marketing credits 15
The course provides an understanding of the core concepts and practices of marketing.
View full course detailsCourse code: 156231 Strategic Marketing Management credits 15
A study of the decisions required to allocate and manage marketing resources in a competitive business environment.
View full course detailsCourse code: 156232 Consumer Behaviour credits 15
A study of the theory and practice of changing consumer behaviour through marketing programmes. The course critically evaluates traditional cognitive models of consumer behaviour and alternative behaviourist approaches.
View full course detailsCourse code: 156339 Omni-Channel Retail Marketing credits 15
A critical examination of marketing in an omni-channel retail environment.
View full course detailsCourse code: 240260 Logistics and Supply Chain Fundamentals credits 15
A study of logistics and supply chain management fundamental concepts. The supply chain management paradigm that underpins modern business is fully explored with a specific focus on customer service, forecasting, process integration, relationship management, and performance measurement.
View full course detailsCourse code: 290201 Retail Knowledge Internship credits 15
The internship provides the participant with a practical understanding of the components of a retail operation from buying (supply end) to delivery (customer end).
View full course detailsCourse code: 290202 Design Thinking for Business Operations credits 15
This course applies the principles of design thinking to examine the operations of a business (physical and virtual), and how they are integrated to deliver the business proposition to satisfy customer needs and wants.
View full course detailsCourse code: 290203 Buying and Category Management credits 15
A study of the theory and practice of effective product buying from suppliers, and the planning of product range construction and execution of merchandising the range to the customer in the retail environment.
View full course detailsCourse code: 290204 Managing the Customer Experience credits 15
This course examines the customer experience when navigating physical and virtual service environments. It explores the theory and practice regarding customer experience.
View full course detailsCourse code: 290301 Retail Experience Internship credits 30
This capstone internship involves extensive work within a retail business to analyse and critique current practices against retail and business theories and international best practice.
View full course detailsCourse code: 290302 Strategic Transformation in Retailing credits 15
A study of the strategic models and frameworks used by retail businesses to construct strategies to ensure business transformation and viability. This course evaluates historical practices of strategy formation as well as how changes in the modern marketplace are affecting retail strategy.
View full course detailsSchedule B: Minors (Choose 60 credits from)
Business Information Systems and Electronic Commerce (60 credits)
No new enrolments
This qualification is not accepting new enrolments.
Compulsory course
Course code: 157350 Technology Governance and Risk Management credits 15
Designing and managing technology-based solutions for realising organisational strategy.
View full course detailsCourse code: 156235 Social Media and Digital Marketing credits 15
A study of the impact, application and evaluation of new digital media marketing strategies and techniques.
View full course detailsCourse code: 157151 Living and Working with Technology credits 15
An introductory study of the roles and applications of information systems in organisations and society.
View full course detailsCourse code: 157240 Social Media Networks for Business credits 15
Students will be introduced to using social media for business success and will examine current issues in the rapidly developing area of social media using a socio-technical approach.
View full course detailsCourse code: 157241 Technology Trends for Organisations credits 15
A comprehensive study of major technology trends and organisational contexts within which information systems are developed and used from user, manager, organisational and societal perspectives.
View full course detailsDesign (60 credits)
No new enrolments
This qualification is not accepting new enrolments.
Compulsory courses
Course code: 197288 Creative Collaboration credits 15
In this course, students from a broad range of creative practices will work together to conceptualise and create innovative offerings to experience and reflect upon collaboration as creative citizens.
View full course detailsCourse code: 197388 Creative Communities credits 15
Students from a broad range of creative practices will work together to explore conceptual and strategic dimensions of professional practice through engagement with experts from the creative sector. Students will develop an understanding of their position as creative citizens within a broader community.
View full course detailsCourse code: 222215 Brand Communication credits 15
In this studio course students will learn history and methods particular to practices of brand positioning and marketing communication. Students will apply fundamentals of brand strategy to the process of differentiating branded offerings through design.
View full course detailsCourse code: 224205 Design for Display credits 15
In this studio course students will investigate concepts for display and design strategies for exhibitions as temporary interventions in public space.
View full course detailsLogistics and Supply Chain Management (60 credits)
No new enrolments
This qualification is not accepting new enrolments.
Compulsory courses
Course code: 240263 Logistics Operations credits 15
A study of the role and structure of integrated logistics systems, including performance measurement and the application of information technology. Fundamental operational trade-offs are explored in relation to inventory, warehousing and capacity utilisation.
View full course detailsCourse code: 240364 Purchasing and Supply Management credits 15
A study of the scope of purchasing and procurement and the principles, structures and key variables of supply management.
View full course detailsCourse code: 240365 Demand Chain Management credits 15
A study of distribution management concepts and strategy together with an exploration of demand chains. Methods to align supply chain strategies with market drivers are examined. A range of distribution channel approaches are also discussed in regard to alternative customer demands.
View full course detailsCourse code: 240366 Global Logistics credits 15
A study of international logistics and its role in modern supply chains. Focus will be placed on international trade routes and global partnerships. Both the strategic effects of international free-trade agreements and operational level import/export processes will be explored in relation to international logistical flows.
View full course detailsManagement and Entrepreneurship (60 credits)
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This qualification is not accepting new enrolments.
Selection from
Course code: 114241 Principles of Human Resources Management credits 15
An introduction to human resources management (HRM) theories and practices in national and international contexts.
View full course detailsCourse code: 114254 Employment Relations credits 15
An exploration of the theoretical frameworks used to analyse employment relations, including institutional processes and practices crucial to the workings of contemporary employment relations in New Zealand.
View full course detailsCourse code: 152230 Entrepreneurship credits 15
An introduction to entrepreneurship and its application to new ventures as well as to existing small businesses.
View full course detailsCourse code: 152232 Small Business Management credits 15
This course develops competencies relevant to operating small and medium sized enterprises. The focus is on critical skills, ethical awareness and the concepts needed by today's small business owners, and introduces specialist topics in enterprise development.
View full course detailsCourse code: 152250 Managing Organisations credits 15
An analysis of the management of organisations emphasising themes relating to people, process and structure.
View full course detailsCourse code: 152252 Project Management credits 15
An introduction to the theory and methods employed in project management.
View full course detailsCourse code: 152331 Scaling and Growth credits 15
Develops understanding of key areas that are critical for the sustainable growth of an organisation, by exploring the key challenges of scaling and growth.
View full course detailsCourse code: 152336 Leadership Practice credits 15
A critical analysis of the theory and practice of leadership relevant to public and private organisations and the development of ethical leadership and citizenship in a variety of socio-cultural contexts.
View full course detailsMarketing (60 credits)
No new enrolments
This qualification is not accepting new enrolments.
Selection from
Course code: 156233 Marketing Research credits 15
A study of the collection, analysis and interpretation of marketing information for the purpose of managerial decision-making.
View full course detailsCourse code: 156235 Social Media and Digital Marketing credits 15
A study of the impact, application and evaluation of new digital media marketing strategies and techniques.
View full course detailsCourse code: 156237 Marketing Communication and Advertising credits 15
A study of advertising and other forms of marketing communication, including key theories of marketing communication, elements of the communication mix, and effective campaign design.
View full course detailsCourse code: 156334 Marketing Consultancy Project credits 15
A client driven marketing planning course that integrates marketing concepts and methods across the curriculum.
View full course detailsCourse code: 156338 International Marketing credits 15
A critical examination of issues in international marketing and their relevance to business and society.
View full course detailsCourse code: 156340 Customer Intelligence credits 15
This course teaches methods to convert organisations’ large data sets about customers, competitors, channel partners and their own activities into information for improved marketing decision making.
View full course detailsCourse code: 156341 Branding credits 15
A critical examination of brands and issues in branding and their relevance to business and society.
View full course detailsRetail Banking (60 credits)
No new enrolments
This qualification is not accepting new enrolments.
Compulsory courses
Course code: 125220 Financial Institutions and Markets credits 15
An overview of the operation of institutions, products and markets which make up the financial system and discusses the role of governments, both domestically and internationally, in the management of our financial system.
View full course detailsCourse code: 125364 Bank Financial Management credits 15
An application of finance and economic theory to the financial management and operation of banks globally, from a risk and regulatory perspective.
View full course detailsCourse code: 125365 Retail Banking credits 15
A critical analysis of the main elements required for a successful retail banking operation.
View full course detailsCompulsory course selection
Course code: 115114 Finance Fundamentals credits 15
This course introduces analytical techniques for evaluating personal and business investment and financing decisions, including coverage of the context and environment in which these decisions are made.
View full course detailsCourse code: 125211 The Financial Planning Process credits 15
This course introduces students to the theories and processes relating to Financial Planning and Advice.
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